Growth Study with Irina Scarlat, Revolut CEE Head of Growth

Duration - 70 minutes
Irina Scarlat
Head of Growth at CEE Revolut            
Romeo Man
Managing Partner at MAN Digital

Irina Scarlat is leading the growth marketing efforts at Revolut across the CEE. Customer acquisition, community building, conversion and retention no longer have secrets for her.

Revolut has reached the 1 million users milestone in Romania, and Irina's team was behind this 400% growth in the second half of 2019. 

Former Lead Marketing Manager at Uber Romania and CMO of  How to Web, the most important tech innovation & entrepreneurship conference in South-Eastern Europe.

What will be covered

How to structure a growth team: what skills do you need to foster inside the team? How to structure the growth team inside startups or mature businesses?
How to align marketing, sales, product teams: how to get teams to work towards the same goal and ensure a healthy feedback loop.
How to manage a small marketing budget?
How to approach employer branding and turnover rates in a market hungry for tech talent?

Let’s talk about your business