In 2019, we embarked on a comprehensive journey to deconstruct the marketing strategies of the leading 13 software companies. Since then, one has joined forces with Snowflake, leaving us with 12 to explore. Our current analysis will go into their current strategies and compare them with our findings from 2019.

Our initial expansive ebook will now be condensed, offering you a selection of charts for a more digestible interpretation of the data.

We're thrilled to share the RAW data we've meticulously amassed, including screenshots from various tools, an ads library, and PPC keywords. This exclusive treasure trove of information is yours to peruse, enabling you to draw conclusions and be inspired by the innovative ways these companies attract and convert their online traffic.

AI wrote none of the content; it was just edited by AI 🙂